Google’s smart messaging app Allo with built-in Google Assistant set to launch on September 21

Google introduced two new apps, named Duo and Allo in its I/O developer conference in May this year. Duo is a Video calling app which is already rolling on Play store with over 10 million downloads, while Allo is a smart messaging app which is now launching on September 21, confirmed by the popular tipster Evan Blass via the following tweet:

Google Allo is a smart messaging app that comes with built-in Google Assistant, Smart Replies, enhanced security and much more. Like Duo, Google has focused on a simple and cool interface for Allo app also. With Google’s built-in search engine in this app, you can search everything right in the app while chatting with your friends and family, without the need of leaving the app.

The Google Allo also have an inbuilt Smart Reply feature which learns over time and will show suggestions. With more and more usage, the app becomes more smarter which in return makes the suggestions more relevant. For example – if someone sends you a photo of pasta then it will come up with suggestions related to pasta like yummy, pasta or whatever.

Google has also introduced the Incognito Mode in the app, just like the one seen  in Chrome. Company claims that the chats in Incognito mode will have end-to-end encryption and discreet notifications. Allo comes with different emojis and also exclusive stickers designed by 3rd party artists from all over the world.

The Whisper Shout is an another innovative feature of Allo, it can change the text size just by swiping up or down the send button for getting attention. Just like Duo, the app uses your phone number to look for other friends who are on the app. You can optionally link up your Google ID as well. It will be available for both iOS and Android users.

Google Allo will be competing with the other popular messaging apps like WhatsApp, Messenger from Facebook and Hike. It will be interesting to see how Google Allo makes it mark in the market by getting an edge of its built-in Google Assistant and other smart features or is Google already too late?

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